Online Tools

Click the links below to learn how to develop a sound business model that will capture the value of your innovation.

What is a Business Model? A brief description of a business model

Contents of a Business ModelThe basics of what to include in a business model

Lean CanvasA simple business model blueprint tool to lay down the framework for a business

Business Model TestAn 8-point test to see if a business model is viable

Click the links below to learn how to write a business plan that will help you map out the future of your company and pave the way for success.

Business Plans: A Step-by-Step GuideLinks to essential information needed for each section of a business plan

Writing a Business PlanGuidelines from a venture capital firm on how to write an effective business plan

Click the links below to discover shared workspaces and find your own community of local entrepreneurs.

WeWorkWeWork transforms buildings into beautiful, collaborative workspaces. Get the space, community, and services you need to make a life, not just a living.

1776A 1776 membership means you’re joining a truly global community ready to help you tackle the world’s most important challenges. It’s more than just an office or a network.  It’s a commitment to come alongside you and use the power of the community and its connections to help you scale your ideas into tomorrow’s world changing companies.

Canvas Co/workWashington, DC’s largest co-working community; designed for creatives, freelancers, independents and start-ups to be an inspiring environment in which to work and collaborate.

CoveYour neighborhood productive space — get things done.

Click the links below to learn about the funding process and how to raise money.

How to Fund a StartupInformation on many of the opportunities startups have for funding

Angel InvestorsAn introduction to angel investors

Venture Capital 101Everything you need to know about venture capital


Click the links below to explore resources for raising capital.

Angel.co

SeedInvest

FundersClub

Grants.gov

Click the links below to learn how to hire and retain the best talent.

Best PracticesHire the best for your startup

Hiring Your First EmployeeMaking the first outsider an insider

3 Key Questions Before HiringThree things to know before hiring your first employee

Don’t let legal troubles slow down the the growth of your startup. Click the links below to get help navigating a complex legal landscape.

Small Business Law – Many business law topics including incorporation, taxes, intellectual property and more

Choosing a Business StructureInformation needed to choose the right business entity

PatentsA patent search and information regarding patents

Startup Law InformationMany answers on common questions about laws when starting up

Non-Disclosure AgreementA link to a sample template of a NDA

Avoiding the LandminesLearn to jump through the right legal hoops and avoid common pitfalls

Not familiar with graphic design? Click the links below to explore resources to help you create a beautiful logo.

FiverrFiverr is the world’s largest marketplace for services

99 Designs99designs is the world’s largest online graphic design marketplace. They connect more than one million talented freelance designers with creative people, genius entrepreneurs, savvy businesses… anyone who needs great work

Get help spreading the word about your startup. Click the links below to learn how to build a marketing campaign that will drive sales and company growth.

Marketing Fundamentals

Marketing 101Learn the basics of marketing from the SBA

The Lean Mean Marketing MachineIncrease the profitability and brand recognition of your startup

The Fundamentals of MarketingLearn the fundamentals in this video tutorial by Steven R. Van Hook

Marketing for Pre-Launch StartupsLearn how to market your startup before launch day in 5 simple steps

Ultimate Guide to Marketing Your StartupLearn from KISSmetrics how to market your startup


Online Advertisin

Facebook AdvertisingHow to set up advertisements on Facebook

Google AdvertisingHow to set up advertisements using Google

Yahoo and Bing AdvertisingHow to set up advertisements using Bing or Yahoo


Market Research 

Research BasicsAll the basic information to include when performing market research

Market Research ReportsDetailed market research reports with data on almost any industry

How to Create a SurveyDifferent methods of setting up a survey and avoiding bias

New Product ResearchEverything that should be included in a new product’s market research

Website StatisticsFind statistics on the traffic of a specific website

Website TrafficTrack the number of people who have visited a specific website and their demographics

US CensusFind the demographics of people from regions across the nation

Google InsightsFind statistics on search terms on Google

Start growing your network today. Click the links below to find out how to make new connections and maintain existing ones.

LinkedIn NetworkingTips on improving your LinkedIn account to enhance networking

How To Network EffectivelyA few very important tips on how to network more effectively

Network Like a ProA slideshow of steps showing how to network like a professional

Where are you now? Where are you going? How will you get there? Click the links below to find out how to answer these key questions.

Writing a Business Strategy – A quick guide on what to include in writing a business strategy

Startup StrategyA number of ideas regarding strategy to think about when starting up

Business GrowthStrategies for allowing a small business to grow

Click the links below to learn how to deliver a hard hitting pitch that will impress investors and leave your audience wanting to know more.

Investor PitchA detailed article explaining every point to include in your pitch to perfect it

Venture Capital PitchA slideshow outlining key points to include in a pitch to a venture capitalist

Pitching to Angel InvestorsTips for presenting your business concept to angels in order to receive an investment

How to Present to InvestorsAdvice from the perspective of a founder

Click the links below to learn how to create your own website or find a professional designer.

Create Your Own Website

SquarespaceSquarespace helps anyone build a beautiful home online.  By blending elegant design and sophisticated engineering, we empower millions of people — from individuals and local artists to entrepreneurs shaping the world’s most iconic businesses — to share their stories with the world.

WixTheir powerful technology makes it simple for everyone to go online with a beautiful, professional and functional web presence. No creative limits, no coding – just complete freedom to express yourself and manage your entire business online.

WeeblyFounded in 2007, Weebly is a San Francisco-based, global platform that lets people easily create a unique website, blog or online store. Millions around the world use Weebly to start their own business, sell online, showcase their achievements and communicate with visitors in a thoughtful and meaningful way.


Find a Professional Designer

UpworkWhether you need one writer or an entire team of programmers, they help you find the right experts to fuel your success. Their platform lets you work effortlessly with freelancers anywhere.

FiverrFiverr is the world’s largest marketplace for services.

Please email us at startuphoyas@georgetown.edu if you need more help to get started, or know of other resources you’d like to share with aspiring entrepreneurs.