Drew Clark is the founder and CEO at California Cowboy, a recently launched lifestyle brand that designs innovative gear for the social frontier. The brand’s mission is to use style to bring people together. Using “human centered” design, they create apparel designed to enhance end-use social experience. The entire line is Made in California.
The High Water shirt – California Cowboy’s flagship product – is designed with Apres-Surf and pool parties in mind. This Hunter Thompson – James Bond inspired is a social-centric reimagination of the vintage Aloha shirt, mashed up with the 1950’s-era terry-lined cabana suit. The High Water’s proprietary terry cloth lining works like a towel. With original hand painted prints, and a few other conversation starting details, the product is designed around enhancing the wearer’s ability to make analog social connections.
Their winterized version, dubbed the “High Sierra” is the first ever Apres Ski Shirt.
Prior to launching California Cowboy, Drew worked for more than 16 years in Design and Merchandising roles at Levi Strauss, Gap Inc, and Trumaker, a venture backed apparel start-up in San Francisco. He graduated from Georgetown’s College of Arts and Sciences in 2000 with a BA in English, and received his MBA from the University of Southern California in 2010.
California Cowboy has been featured in media outlets FHM, the San Francisco Chronicle, Powder Magazine, Women’s Wear Daily, and in industry blogs Uncrate, Airows, Inside Hook, and Brobile. He is currently working on collaborations with a number of influencers and creatives.
The company hired a Georgetown undergrad for its 2016 internship, and recently released limited-edition Hoya inspired prints